Social's Impact!
So.... the rise of social media has put an enormous emphasis on users' ability to share across multiple channels. It is no longer enough to be noticed, but the real value for web businesses today come in providing content that can be shared.
The design challenge is how to incorporate these social elements without coming off as too intrusive or without negatively affecting the look and feel of a page. Social widgets and icons inviting users to share content have become a necessity for todays businesses on the web, but it is left to the design team to ensure that those elements are presented as a true invitation rather than an annoyance.
It is another often-overlooked aspect of this new era of design that remains vital to the success of any business on the web.
Regards,
Brian Deckard
Devard Web Solutions
